The Foundation of Digital Advertising

The Extend Team at Heartbeat International is dedicated to bringing you the most innovative and effective products to help you reach as many women and men as possible, resulting in lives saved and forever changed.

We are thrilled to introduce an exciting new tool to launch your digital marketing strategy to the next level - Targeted Display Ads.

Targeted Display Ads take you beyond traditional Google Ads and Geofencing to ensure you are reaching women and men continually in the right place, at the right time.

“We started a retargeting campaign in January and in both January and February we saw a 50% increase in the number of abortion minded women with a positive pregnancy test walking through our doors as compared with last year’s average…Online marketing is expensive but necessary to this work.”

What Are Targeted Display Ads?

Targeted Display Ads place relevant digital ads across mobile, tablet and desktop versions of websites to reach your ideal audience and expand your brand awareness. These ads are highly targeted to reach your audience based on specific locations, demographics, online behaviors, or patterns.

How Does it Work?

Retargeting and Keyword Targeting will allow your ads to show in spaces with relevant material. When a young woman is pregnant – or knows someone who is – she’ll often turn to the internet for answers during what can be a very confusing time. Using specifically developed keywords, by using both Retargeting and Keyword Targeting we will place your Pregnancy Help ads into websites or pages she may be visiting.   

Key Benefits:

• When someone visits your website we are able to then place ads for that same person on other websites they visit.
  
  
• Provides a highly targeted strategy, placing your Pregnancy Help Organization ads in front of your target audience when they are reading relevant information. 
  
  
• Allows you to avoid privacy concerns and offer users even stronger privacy protection due to many platforms no longer using third-party cookies to collect information about the user due to privacy issues.
  
  
• Places ads in front of your target audience when they are most likely to be receptive to what you are sharing – making it simple for them to learn more and connect with you!

Sample Ads: